Himachal Travel Mart records 30 exhibitors from Himachal, 65 buyers, delegates
SHIMLA- The inaugural edition of ‘Himachal Travel Mart’ 2016 organised from April 22 – 24 in Shimla brought together 30 exhibitors from Himachal Pradesh from over 10 diverse segments such as adventure, hospitality, leisure, etc. to meet and do business with more than 65 hosted buyers and media from throughout India and abroad. International hosted buyers and media were flown in from countries including Australia, Dubai, France, Germany, Nepal, Sri Lanka, Ukraine, United Kingdom and the United States of America.
Mohan Chauhan, IAS, Commissioner, Tourism and Civil Aviation, Govt. of Himachal Pradesh said,
Himachal has, over the years, contributed immensely to the Indian tourism portfolio with its diverse range of products. The inaugural edition of the ‘Himachal Travel Mart’ in Shimla is an extension of our aggressive marketing approach to introduce more tourism destinations and attractions and reinforce the Himachal Pradesh Tourism Brand among the media, buyers and stake-holders.
The B2B seller-buyer networking platform was organised on a pre-fixed appointment basis. The event received support from all major travel-trade and hospitality association in India such as ‘Association of Domestic Tour Operators Association of India (ADTOI), Adventure Tour Operators Association of India (ATOAI) and Indian Association of Tour Operators (IATO).
On April 22, 2016, the inaugural dinner was organised at the Himachal Holiday Home. The Chief Guest for the event was Virbhadra Singh, Chief Minister, Himachal Pradesh along with other dignitaries such as Mohan Chauhan and Major Vijay Singh Mankotia, Vice-Chairman, Tourism Development Board, Himachal Pradesh.
The B2B appointments began on April 23 at The Ridge, followed by a networking dinner at Hotel Willow Banks in the evening. On April 24, the last day of the event, the appointments concluded in the evening, after which hosted buyers and the media departed for a short post-event familiarisation tour near Shimla.